3 Things the Ice Bucket Challenge Can Teach Hospital Marketers

A campaign to promote awareness and funds for ALS research has gone viral on Facebook. Though it wasn't orchestrated by marketing pros, there are three key take-aways for hospital marketers considering an interactive social media campaign.

1 comments on "3 Things the Ice Bucket Challenge Can Teach Hospital Marketers"
Bryan fleming (8/13/2014 at 2:17 PM)

I think the biggest thing the ice bucked challenge can teach us is how fast and wide social media can travel it is a good idea. I will be the ice bucket challenge has had a HUGE impact on the charity. Bryan


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