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  June 20, 2012 Follow us on FacebookFollow us on TwitterJoin us on LinkedInRSS feed

Turn Tech-Savvy Providers into Marketing Allies

Marianne Aiello

The tech-savvy doc is becoming common. Marketers can use these physicians’ technical inclinations to enhance both the organizational marketing strategy and the patient experience. >>>


Editor's Picks

Leapfrog's 'License Fees' for Promoting Hospital Scores Rankle

Some hospitals scored by the Leapfrog group are rumbling because the nonprofit requires payment before the scores can be used in paid media ads. They believe the scores are derived through a biased measurement process. >>>

Hospital-to-Home Program Aims to Reduce Readmissions

Medicare patients at high risk for readmission are assigned a care transition coach, often a nurse, who helps them with medication, follow-up appointments, and problem solving. >>>

Hospitals Lag in Workforce Diversity

If a hospital's workforce more closely resembles the patient population it serves, quality measures and patient satisfaction scores will improve. But when it comes to diversity in the workforce, hospitals are not leading the way, a study shows. >>>

AMA: Health Insurers Slash Claims Mistakes in Half

In an all-too-rare bit of good news from the realm of provider reimbursements, commercial health insurers posted a significant reduction in bungled medical claims in 2012, says the American Medical Association. >>>

Intelligence Report

Intelligence Report: Collaborating to Improve Care and Cut Costs

Initiating collaborative relationships is the key to improved quality, most healthcare leaders say in this HealthLeaders Media Intelligence Report. Many also agree that major increases in HIT spending are necessary, but others are more cautious about spending for technology improvements. Download the free report with exclusive research and analysis. >>>

News Headlines

Geisinger, Merck team up to make sure patients follow doctors’ orders

Philadelphia Inquirer, June 20, 2012

Life after healthcare ruling

The New York Times, June 19, 2012

Fast access to medical records helps fight epidemics

The New York Times, June 19, 2012

When smart mobile technology meets good science

InformationWeek, June 19, 2012

Hospital systems at odds over 'poaching' physicians

The Columbus Dispatch, June 18, 2012

Hep. C outbreak at Exeter Hospital raises questions

Nashua Telegraph, June 18, 2012

Hospital units for elderly could cut nation's healthcare costs

San Francisco Chronicle, June 15, 2012

Many doctors use limited Spanish skills with patients

Reuters, June 15, 2012

Oakland, UCSF children's hospitals may merge

San Francisco Chronicle, June 14, 2012

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LIVE Webcast: Prevent 30-Day Readmissions

Date: June 27, 2012 1:00-2:30 p.m. ET
Learn readmissions approaches that work from speakers at leading healthcare systems. You'll leave this interactive webcast with strategies to standardize care protocols for cardiac and pneumonia patients, improve federal funding for these initiatives, and assess and assign patient risk for readmission, including Medicare FFS patients. >>>

From HealthLeaders Magazine

Shaping Sustainable Cost Control

Successfully shifting from tactical to strategic expense reduction has become a healthcare industry imperative. >>>


Reform in the Trenches


Creeping Toward Care Coordination

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