Insurance firm has incentive for primary care doctors

Philadelphia Inquirer, April 30, 2010
In a bid to boost beleaguered primary-care doctors and encourage more preventive care for the public, PA-based Independence Blue Cross announced a plan to pay physicians more if their patients' health improves. Independence will spend an extra $47 million a year to increase base pay and double incentive programs that already encourage primary-care doctors to deliver higher quality and less costly care. Starting July 1, a doctor with 850 Keystone HMO patients could earn up to $150,000 more a year, said Steven Udvarhelyi, executive vice president of health services at Independence.

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