If you want an idea of where physician practice may be headed, listen closely to the comparisons of the best and worst providers in recent healthcare reform discussions.
In his widely-read New Yorker article, Atul Gawande contrasted the high Medicare spending in entrepreneurial McAllen, TX, with Rochester, MN, where the Mayo Clinic "has fantastically high levels of technological capability and quality, but its Medicare spending is in the lowest 15% of the country."
In his most recent press conference, President Obama chastised physicians who factor fee schedule financial incentives into clinical decisions, and then a few minutes later called the Cleveland Clinic "a role model for some of the kind of changes that we want to see."
We even found an anti-McAllen here at HealthLeaders Media. A couple of weeks ago Michelle Ponte wrote about Winona Health, which was named Most Wired-Small and Rural Hospital by Hospitals & Health Networks magazine for the last several years, and is also in a region that boasts the fifth lowest Medicare costs out of more than 1,300 hospital service areas in The Dartmouth Atlas.
What do these three role models have in common? They all employ physicians, for starters.
I wasn't sure if this was the case with Winona when I first read about its success, so I followed up with Mike Allen, CFO of the not-for-profit integrated system. Although Winona only formally began employing doctors in 2008, it "looked and acted more like an employed model" well before then by aligning closely with two practices that essentially contained all of the medical staff doctors.
"I do think that you will find that is one common theme among low-cost areas . . . There is a link between a well-defined, tightly-organized healthcare system in a community and lower costs," Allen says. "Except for cost of living differences, I bet you won't find high costs where there are well-defined systems."
The case for employing physicians is compelling:
But in most places it's not that easy to implement.
While putting doctors on a salary works for an integrated health system, most physicians practice in small groups where revenue is divided up between five or fewer physicians. Salaries aren't really feasible in those situations. Although the number of small practices is declining, the majority of doctors aren't going to be working in integrated systems anytime soon.