Obama officials ditch 'exchanges' in rebranding of healthcare reform law

The Hill, January 22, 2013

The Obama administration is re-branding the central component of its signature healthcare law. The Health and Human Services Department suddenly stopped referring to insurance "exchanges" this week, even as it heralded ongoing efforts to prod states into setting up their own. Instead, press materials and a website for the public referred to insurance "marketplaces" in each state. The change comes amid a determined push by conservative activists to block state-based exchanges in hopes of crippling the federal implementation effort. Dean Clancy, the director of healthcare policy at FreedomWorks, said HHS's decision to ditch the "exchanges" label shows that opponents of the healthcare law are succeeding.


MOST POPULAR

SPONSORED REPORTS
SPONSORED HEADLINES

SIGN UP

FREE e-Newsletters Join the Council Subscribe to HL magazine

SPONSORSHIP & ADVERTISING

100 Winners Circle Suite 300
Brentwood, TN 37027

800-727-5257

About | Advertise | Terms of Use | Privacy Policy | Reprints/Permissions | Contact
© HealthLeaders Media 2014 a division of BLR All rights reserved.