Focusing on social networks

eMarketer, August 19, 2009

The number of people using social networks around the globe continues to climb, as Internet users are starting to focus their digital life around single networks, rather than many specialized tools with social features. Universal McCann's "Power to the People: Social Media Tracker" study found a major increase in the percentage of US Internet users with a social network profile between 2008 and 2009.


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