Auditors: Insurers' drug marketing falls short

AP/Yahoo News, September 5, 2008

About 85% of the marketing materials that private insurers use for their prescription-drug plans fail to meet all of Medicare's guidelines for those products, according to federal auditors. The marketing products in question include enrollment applications for the Medicare drug benefit as well as explanations of a plan's benefits and rules. The Centers for Medicare and Medicaid Services has dozens of requirements for how the information is supposed to be presented to the elderly and disabled, and auditors found that the materials routinely violated at least one of those requirements.


MOST POPULAR

SPONSORED REPORTS
SPONSORED HEADLINES

SIGN UP

FREE e-Newsletters Join the Council Subscribe to HL magazine

SPONSORSHIP & ADVERTISING

100 Winners Circle Suite 300
Brentwood, TN 37027

800-727-5257

About | Advertise | Terms of Use | Privacy Policy | Reprints/Permissions | Contact
© HealthLeaders Media 2015 a division of BLR All rights reserved.