The mergers and acquisitions market has been very robust in healthcare generally and in health IT in particular, said Jonathan Krieger, managing director for healthcare investment banking for Berkery Noyes, an investment banking advisory firm, in an interview with InformationWeek Healthcare. Krieger attributed this M&A activity primarily to healthcare reform, which is forcing the $3 trillion industry to change its business model. "Companies that have figured out how to succeed in this new paradigm, and those companies that have supplied health IT solutions to address the changes that are occurring, are doing well. And investors perceive this as a huge opportunity. Any time you have change in industries, it presents opportunities for companies that come out with software solutions to address those changes."