CaroMont rethinks 'Cheat Death'

Gaston Gazette, April 8, 2013

Administrators for CaroMont Regional Medical Center decided this weekend to pull the plug on the controversial tagline "Cheat Death." The slogan for a new wellness plan was announced Thursday along with the former Gaston Memorial Hospital's new name. "Cheat Death" was meant to spark a community movement to get well, according to a press release issued by CaroMont Sunday. Community backlash followed, including criticism from residents and CaroMont employees. And Gaston County Commissioners denounced the tagline during a press conference the next day.


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