Q&A: Ardis Dee Hoven, New AMA President, Outlines Roadmap

Joe Cantlupe, for HealthLeaders Media , June 20, 2013

HLM: So much of healthcare is data-driven, such as quality metrics. What is the growing impact on physicians?

Hoven: I think clearly what we have learned in the last 10 or 12 years on quality measurement [is that] doing process measurement is the key. The outcomes are important. We need to minimize the noise. Just doing the process measurement isn't the key; the outcomes are important. We have 400 to 500 measures out there. We've got to streamline and get it down to the measures that matter, that improve outcomes. We need to cut out all the noise.

HLM: Do you see the ICD-10 as part of that "noise"? In October 2014, the ICD-9 code sets used to report medical diagnoses and inpatient procedures will be replaced by ICD-10 code sets.

Hoven: Doctors are concerned about ICD-10; they are concerned about the cost of their practices, about having to hire extra administrative people to make this happen. I think many practices are now feeling put upon by ICD-10.
HLM: There's a lot happening.

Hoven: I'm excited to be in this position and I'm excited for physicians and for our patients. We're in a good place to make significant change.

Joe Cantlupe is a senior editor with HealthLeaders Media Online.
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