"We launched on Jan. 3 and we already have users posting messages on FaceBook about how cool the new app is," said Chan. "So we expect people who were already using My Health Online to spread the word about the new iPhone app." Sutter is also promoting My Health Online with YouTube videos that feature patients describing how they use the service. They include a mother talking about how she uses My Health to manage her family's healthcare. The app is free to Sutter Health as part of its online services contract with Epic.
Other healthcare providers using the new iPhone app are taking a similar approach by using social networks and their own Web sites to spread the word. The Dean Clinic in Wisconsin was the first health system to launch MyChart for the iPhone in September 2010. "We see this is as a valuable service to our patients," said Dean Clinic project manager D.J. Curran. "The app gives patients fast, secure and convenient access to the most frequently used features of MyChart."
SSM Medical Groups in Missouri began offering the app to patients in October. Since then, spokeswoman Kristen Johnson said 485 patients have signed up for the service.
Overall, more than a dozen healthcare providers across the U.S. have adopted the MyChart app, including Oregon Health & Services University, Hawaiian Pacific Health, Baylor Clinic in Texas, and The Institute for Family Health in New York.