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Mayo Clinic's Digital Marketing Strategy Drives Engagement

Mayo's chief marketing officer talks about the #StrongArmSelfie campaign, his online marketing strategy, and why he thinks it's vital for all hospital marketers to go digital.

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Top Stories

As Data Breaches Spread, Providers and Payers Must Prepare

Lena J. Weiner, for HealthLeaders Media, May 6, 2015

Medicare's Value-based Care Payments Gaining Momentum

John Commins, for HealthLeaders Media, May 6, 2015

FL healthcare commission to look at hospitals' bottom lines

Palm Beach Post, May 6, 2015

KS hospitals fighting proposed increase in provider tax

KCUR, May 6, 2015

CT hospital sold to Los Angeles medical firm

NBC Connecticut, May 6, 2015

Hospital creates 'Email Free Fridays'

CBS Boston, May 6, 2015

With sickest patients, cost sharing comes at a price

The New York Times, May 5, 2015

Surrounding CA hospitals wonder whether patients will return to King

Los Angeles Times, May 5, 2015

Healthcare security: Adapt or die

Healthcare IT News, May 5, 2015

Primary Care Accessible, But Costly for Uninsured Patients

John Commins, for HealthLeaders Media, May 4, 2015

Almost half of Obamacare exchanges face financial struggles in the future

The Washington Post, May 4, 2015

PA governor acts to ensure federal healthcare subsidies

Reuters, May 4, 2015

Insurance covers four in five visits to CVS and Walgreen clinics

Forbes, May 4, 2015

Hospitals redesigning spaces to boost patient health

U.S. News & World Report, May 4, 2015

Local PA hospitals faring better than most

The Herald, May 4, 2015

Tucson Medical Center to announce Mayo alliance

Arizona Daily Star, May 1, 2015

Expanding Medicaid trims hospitals' costs of caring for uninsured

NPR, May 1, 2015

Government releases massive trove of data on doctors' prescribing patterns

ProPublica, May 1, 2015

FL hospitals agree to settle Medicare-fraud allegations

The Wall Street Journal, May 1, 2015

Partners HealthCare reports data breach

Boston Business Journal, May 1, 2015


Telemedicine is removing geographical boundaries and bringing patients and providers together. Find out how in our April issue.



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